London Marriott Hotel Park Lane has unveiled Sparkle & Stay — a glittering new partnership with acclaimed Mayfair jeweller Hirsh London, offering a rare blend of five-star indulgence and behind-the-scenes access to one of London’s most prestigious jewellery houses.
Tailored for discerning travellers celebrating a special occasion or simply looking to add a touch of sparkle to a shopping getaway, the experience promises personalisation, privacy and sparkle at every turn.
Begin your journey just moments from Park Lane, where a private visit to Hirsh London’s atelier awaits. Hidden behind the discrete façade, this family run jeweller is famed for its vivid gemstones, craftsmanship and creativity. A private workshop tour offers a glimpse into the artistry and techniques behind their exceptional pieces, followed by a one-to-one consultation in the jeweller’s elegant living room. Whether exploring one-of-a-kind designs or dreaming up a custom creation, it’s a moment of connection with Mayfair’s jewellery heritage few get to experience.
Back at London Marriott Hotel Park Lane, the scene is set for romance and relaxation in-room where thoughtful touches await — including a handcrafted jewellery tray from Hirsh as a gift to take home. A platter of gemstone-inspired patisserie created by the hotel’s expert culinary team adds a deliciously decadent detail, with flavours including clementine, peppermint, Morello cherry and lychee – all served alongside a chilled bottle of bubbles.
Guests can enjoy a swim in the hotel’s private indoor pool before indulging in a three-course dinner for two at Lanes of London. To ensure a smooth and comfortable journey, a chauffeur service is available to and from Hirsh London — a welcome luxury against London’s famously changeable weather.
Whether celebrating an engagement, anniversary or looking for a real treat, Sparkle & Stay offers an intimate and enriching escape, blending purposeful luxury with moments to treasure.
Available year-round. The Sparkle & Stay package starts from £733 per night, based on a minimum two-night stay. One-night stays available on request. Click here for more information.

