On Saturday, Salon Privé Sloane Street Concours transformed the shopping hotspot Sloane Street into a one-day open-air celebration of automotive design.
The ‘Old vs New’ showcase brought together a curated line-up of hypercars and heritage models from brands including Ferrari, McLaren, Aston Martin and Jaguar, displayed side by side against the backdrop of London’s luxury shopping district. Various cars were on display, with many typically only seen in private collections or concours settings, offering a rare chance for the public to get up close.
Highlights included a 1961 Jaguar E-Type at the Jumeirah Carlton Tower, alongside modern reimagining and bespoke builds, all set against flagship boutiques such as Hermès and Bottega Veneta following the street’s recent transformation into a ‘green boulevard’.
Salon Privé London takes place from Thursday 16 to Saturday 18 April 2026 at the Royal Hospital Chelsea – one of the capital’s most iconic venues. With global debuts, rare machinery and refined hospitality set against one of London’s grandest backdrops, Salon Privé London 2026 promises a compelling celebration of motoring excellence, and a stand-out moment in the spring social season.
Tickets are now on sale. To secure your place at one of London’s most prestigious automotive and social events and to purchase tickets, head to the website below.
Further information
salonprivelondon.com
