Noble Panacea Chronobiology Sleep Mask

Noble Panacea Re-thinks Time and the overnight skin care category, with its patented timed-release technology, working in sync with the skin’s circadian rhythm to release the right ingredients into the skin, in the right sequence, at the right time.

“Rethink Time” is the tagline of Noble Panacea’s inspiring new campaign, embodying this groundbreaking innovation, showcasing how sustained active ingredients, powered by the Organic Super Molecular Vessel™ Technology, unlock the full potential of time overnight. The aesthetic of the new campaign is sleek, modern and sophisticated, mirroring the cutting-edge technology behind the product. The ad elegantly weaves the spiral concept of time through stunning architectural visuals, inviting viewers to explore a new frontier in skincare where cutting-edge science and innovation collide.

A skincare vanguard in active ingredient protection and delivery, Noble Panacea is the first skincare brand to be founded by a Nobel Laureate in Chemistry, Professor Sir Fraser Stoddart. All Noble Panacea products are powered by the pioneering OSMV™ (Organic Super Molecular Vessel) Technology. The OSMV™ technology ensures micro-dosed, gradual, and precisely controlled release of ingredients into the skin, boosting the formula’s efficacy by more than tenfold. Deep-tech skincare is not just about ingredients, it’s about how those ingredients are protected, programmed, and delivered in time, synchronising with the skin’s chronobiology. As such, in this new campaign, Noble Panacea inspires us to reconsider how we use our most precious resource — Time.

In an era where time is both a luxury and a precious commodity, Noble Panacea is a solution for those who seek not just luxury but high-performance skincare treatments with short-term and long-term benefits. There is no greater privilege than enjoying time on our terms – which is why Noble Panacea continues to lead the way with pioneering, cutting-edge and scientifically backed products, crafted to unlock the transformative power of our precious time.

Noble Panacea’s Chronobiology Sleep Mask is carefully synchronised to work in synergy and enhance the skin’s natural overnight biorhythm of regeneration and self-repair processes for a skin transformation overnight.

The skin’s natural chronobiology increases protection during the day, where skin must defend against environmental aggressors, with cell proliferation at its lowest.

Overnight, skin detoxes, renews and regenerates. Skin penetration is at its highest level while DNA repair and cellular proliferation are increased dramatically. As we sleep, our skin’s repair mechanisms are activated, collagen production increases, and oxidative stress is reduced. Through programmed ingredient release, this breakthrough technology ensures that active compounds reach their peak efficacy precisely when the skin needs them most.

Stage 1 – Detox

DETOX | EXFOLIATE | RESET

HERO INGREDIENTS:
Polyhydroxy Acid (PHA): A gentle exfoliator with antioxidation, plus anti-inflammatory benefits that evens out skin tone and detoxifies.
Pre, Pro and Post Biotics: Working in parallel to re-balance and support the skin’s natural microbiome.

Stage 2 – Repair

REPAIR | REGENERATE | REJUVENATE

HERO INGREDIENTS:
Retinol: Boosts collagen and elastin production, reduces the appearance of fine lines and wrinkles, and increases the cell renewal process.
Peptides: Optimizes the architecture of the skin, stimulates regeneration and ultimately helps to prevent the formation of fine lines and wrinkles.

Stage 3 – Nourish

NOURISH | PROTECT | ILLUMINATE

HERO INGREDIENTS:
Ceramide NP & 2D Hyaluronic Acid: Improves skin barrier function leading to enhanced protection.
Two molecular weights of HA- one ultra-low molecular weight for quick and deep penetration, plus one high molecular weight HA to reduce trans-epidermal water loss (TEWL).

Noble Panacea’s Chronobiology Sleep Mask is a treatment which harnesses the power of OSMV™ technology for a precisely pre-programmed release of high concentrated powerful active ingredients, delivered to the skin at the optimal time throughout the sleep cycle. Carefully calibrated to work in perfect synergy with your skin’s natural chronobiology, this high-performance treatment mask enhances the skin’s regeneration and self-repair processes, transforming your complexion while you sleep. Awaken to firm, plump, replenished, and restored skin that radiates from long-lasting moisturisation and illumination. This high precision and expert level mask is a sophisticated piece of science designed to make the most of precious time.

Céline Talabaza – Co-Creator & CEO said:

“The precise timing and sequencing of ingredient release have proven to enhance skin care efficacy to levels never achieved before. Imagine a world where time is used intentionally to unlock maximum effectiveness—this is the essence of Noble Panacea.”

Chronobiology Sleep Mask, £302, 8 doses, available at Noblepanacea.com

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