London Watch Week 2026 delivered its most ambitious edition yet – five days of exceptional watchmaking, collector conversation and cultural programming that united the global horology community in London from 2-6 June.
From a landmark High Complication Showcase at Purdey’s historic Mayfair flagship, to the Gala Reception in association with ZENITH at BMW Park Lane, the 2026 edition brought together collectors, press and brands for a city-wide programme that continued to establish London as a leading destination for horology on the global calendar.
The week welcomed over 1,000 guests across 14 events, with collectors, aficionados, press and key industry figures attending from across the world. “The energy across the week was palpable. From the first night at Bremont through to the final hours of the Townhouse on Saturday, the watch community showed up in force. The response to the second edition of the show has been incredible and confirmed what we always believed – that London has a rightful place at the heart of the global horology calendar. We cannot wait to build on it for 2027.” Lucy Mackenzie-Cheesewright, Co-Founder, London Watch Week
A WEEK OF SPECIAL MOMENTS
From Mayfair to Farringdon, London Watch Week created a week to remember.
Bremont brings ‘The Wing’ to Mayfair
Kickstarting the week on Tuesday evening with Bremont bringing ‘The Wing’ to their Mayfair boutique. Hosted by LWW co-founders Justin Hast and Tom Exton, the evening celebrated Bremont’s rich heritage alongside the wider Altitude pilot watch collection, with guests offered a first look at new novelties including the Altitude Chronograph Pulsograph and the Val Joux 23 – the brand’s latest haute horology limited editions.
Coffee Mornings with Christopher Ward
Sustaining the momentum, Wednesday and Friday mornings began with a breakfast drop-in at Christopher Ward’s Mayfair showroom. Guests explored the full collection in a relaxed setting, with a particular focus on the award-winning Bel Canto and the acclaimed C12 Loco.
High Complication Showcase, James Purdey & Sons
One of the defining moments of London Watch Week 2026 was the High Complication Showcase, held at the iconic Mayfair flagship of James Purdey & Sons. Six of the world’s foremost watchmaking maisons – A. Lange & Söhne, IWC Schaffhausen, Montblanc, Panerai, Piaget, and Vacheron Constantin – came together under one roof, offering collectors rare and intimate access to some of the most technically accomplished timepieces ever created.
Opening Party at The Subdial Clubhouse
Wednesday evening was the opening party of London Watch Week in collaboration with Subdial, hosted at their Clubhouse in Farringdon as part of the brand’s Summer Watch Meet. The event bought together Subdial’s collector community alongside London Watch Week’s network of aficionado’s and enthusiasts for an evening of spirited conversation, shared passion and the kind of wrist-to-wrist watch spotting that only happens when the right crowd is in the room.
Pragnell: High Horology Showcase & Decoding Harrison’s H1, Mount Street
Across two days at Pragnell’s Mayfair showroom, the centrepiece was the Pragnell Bray Origins Clock – designed by jeweller Charlie Pragnell, featuring more than 3,450 handmade components and paying homage to Harrison’s H1 Marine Chronometer. Alongside it, a curated selection from Laurent Ferrier, Ludovic Ballouard, Lederer, Greubel Forsey and Ferdinand Berthoud, with a closing talk from master clockmaker Bob Bray and Hugo Blott, hosted by Tim Barber of The Watch Enquiry.
London Watch Week Gala Reception in association with ZENITH, BMW Park Lane
Thursday marked the pinnacle of the week. The London Watch Week Gala Reception in association with ZENITH, hosted at BMW Park Lane, united collectors, press and brands for a large-scale celebration of watchmaking. The evening featured Zenith’s latest novelties, curated displays and storytelling installations that brought together over 200 guests for the definitive social moment of the horological calendar. Guests were also treated to an introduction to the new ZENITH G.F.J. Bloodstone from Sarah Zaouk, ZENITH Chief Marketing Officer – a limited-edition dress watch honoring the brand’s founder Georges Favre-Jacot. Limited to just 161 pieces, the GFJ features a distinctive bloodstone dial and the legendary Calibre 135, the most awarded movement during the golden age of observatory chronometer competitions.
An Evening with Oris, Oris Boutique London
Friday evening saw Oris host an intimate showcase at their South Molton Street boutique, bringing the spirit of Holstein to London through a display of their latest novelties. Guests enjoyed a panel discussion hosted by Scarlett Baker, chatting to Oris CEO Rolf Studer alongside Lena Huwiler, Oris’s Product Design Engineer. Together, they explored the value of independent watchmaking, the development of the Artelier line, and Oris’s vision for the next generation of horological design.
The London Watch Week Townhouse, Electric Space
Across Friday and Saturday, London Watch Week presented its multi-brand Townhouse Showcase at Electric Space – a four-storey immersive environment combining exhibition, retail and cultural programming. Independent brands included Andersen Genève, Laurent Ferrier, NOMOS Glashütte, Kerbedanz, Mermont, Artisans de Genève, Ace Jewelers, Pragma, ALTO, Christiaan van der Klaauw, MING and J.N. Shapiro. They were joined by pre-owned and vintage specialists Somlo London, Watch Collecting, Tortoise Watches, Watts on Watches and Watch Concierge Services. Curated by Tim Barber and Chris Hall of The Watch Enquiry podcast, a programme of talks at the townhouse included CEO interviews, historical profiles, panel discussions on the reality of indie watchmaking and on the future of the collector market. Friday evening saw The Townhouse transform for Cocktail Time with partner Sipsmith, before Saturday brought the highest attendance of the week – a fitting close to the most ambitious edition of London Watch Week to date.
London Watch Week 2026 once again reinforced London’s position on the global horological stagebringing together an exceptional selection of brands, collectors and voices from across the watch
world.
Partners for the 2026 edition included BMW, Sipsmith, Purdey, CollectorSphere, Luxury London, The Luxury Report and The Real Time Show.
London Watch Week will return 8-12 June 2027
Photo credits
London Watch Week 2026 © Dave Watts
Oris © Alice McDonald
