Launch of Jaisalmer Holi Negroni Bottled Cocktail
Jaisalmer Indian Gin Launches Limited Edition Holi Negroni to Celebrate Holi Festival
Jaisalmer Indian Craft Gin today announces the launch of the limited edition Jaisalmer Holi Negroni bottled cocktail in celebration of Holi, the ancient Hindu Festival of Colours which is celebrated on 8th March 2023.
The Jaisalmer Holi Negroni is available to purchase exclusively from DrinkSupermarket at an RRP of £24.99 or free with all purchases of Jaisalmer Gin or Jaisalmer Gold Gin from Drink Supermarket. Mixed to a classic Negroni recipe with Jaisalmer Gin, Campari and Sweet Vermouth by the well-respected bottled cocktail company, The Cocktail Society, The Jaisalmer Holi Negroni is the colourful way to celebrate this well-loved festival.
Holi Festival is a popular ancient Hindu festival, also known as the “festival of spring”, the “festival of colours”, and the “festival of love”. The festival signifies the triumph of good over evil. Holi Festival is a two-day festival and is most known for the second day of celebrations when people throw multi-coloured perfumed powder called gulal at friends and family. The limited edition Jaisalmer Holi Negroni bottle has been designed with paint splashes on the bottle to reflect this day of celebration.
Jaisalmer Indian Craft Gin takes its name from the historic city of Jaisalmer, the Golden City, located in the Northwest of India in the state of Rajasthan and is often described as the jewel in India’s crown. The city of Jaisalmer bursts with colour, festivals and royal traditions. The richness and splendour of the city is reflected perfectly in Jaisalmer Indian Craft Gin.
Jaisalmer Indian Craft Gin is triple-distilled and handcrafted in a traditional copper pot still at one of India’s oldest distilleries. It encapsulates the whole of India in one bottle with seven of the 11 botanicals being sourced from all four corners of India. The Master Distiller, Anup Barik, has created the gin to retain the classic gin flavour of juniper berries whilst adding a refreshing twist with Indian botanicals.
Jaisalmer Holi Negroni:
25ml Jaisalmer Indian Craft Gin | 25ml Sweet Vermouth | 25ml Campari
Stir all the ingredients over ice in a rocks glass until chilled and garnish with a twist of orange peel.
Jaisalmer Gin Holi Negroni RRP: £24.99. ABV 28%. Available to purchase from DrinkSupermarket